Get ready to explore the best Immersive Experiences in London! You won’t believe what’s possible in this amazing city. Imagine stepping onto a massive 15m x 15m Monopoly board, or maybe even fighting off an alien invasion! Honestly, these aren’t just daydreams; they’re real adventures you can have right now in London.
London is packed with incredible attractions that put you right in the middle of the action. Trust me, there are around 28 state-of-the-art venues designed to blow your mind! Think about the London Dungeon – its 13 interactive shows will definitely send shivers down your spine. Or what about the Paradox Museum? Its 50+ optical illusions will have you questioning reality itself! Each place creates its own unique world for you to dive into. It’s fantastic!
I’ve spent ages checking out the city’s most engaging immersive events. We’re talking about everything from thrilling historical journeys and mind-bending virtual reality worlds to stunning interactive art installations. This guide highlights 18 truly essential immersive experiences in London that I promise will make your visit unforgettable. Get ready to crack mysteries, sip themed cocktails, or even become part of your favourite TV show’s universe! Let’s dive in!
The London Dungeon: A Journey Through Horrifying History
Image Source: The Dungeons
Okay, let’s start with a classic! The London Dungeon brings the city’s darkest history to life. It’s a thrilling immersive experience that’s been scaring visitors (in a fun way!) since way back in 1974.
What to Expect at The London Dungeon
Get ready for a 90-minute trip through 1000 years of London’s gruesome past. You’ll journey through 19 different shows and meet 20 brilliant actors. Plus, there are 2 interactive rides! This really isn’t your average museum visit. Talented actors guide you through famous historical events, all with a wicked sense of dark humour.
You know, the attraction actually moved back in 2013? It used to be on Tooley Street but now it’s in County Hall on the South Bank. Super convenient, as it sits right next to the London Eye!
Interactive Shows and Scares
The actors here are amazing. They play infamous characters like Jack the Ripper and Sweeney Todd, bringing historical horrors right up close. It’s designed to hit all your senses. They even have special ceilings that drip water, giving you that spooky, damp dungeon feeling!
Trust me, the torture chamber section will make you squirm. There’s a chair with 593 tiny metal spikes! And the torturer has a collection of over 70 nasty instruments ready to go. Yikes!
Two rides really add to the excitement:
- Drop Dead: Drop Ride – Your heart will leap into your throat on this free-fall ride. It simulates a public hanging!
- Tyrant Boat Ride – Take a dark boat trip into Henry VIII’s fury as you head towards the Tower of London.
Best Times to Visit for Fewer Crowds
Want to avoid long queues? My top tip is to go early in the morning or later in the afternoon. School holidays and Halloween get incredibly busy, often selling out. Midday is usually peak time, and you could be waiting anywhere from 20 to 45 minutes depending on the day.
Pricing and Value Tips
Booking online is definitely the way to go – tickets are usually around £29 compared to £35 if you just turn up. You can sometimes find even better deals too:
- Screams and Spirits package (£33): Gets you entry plus a premium cocktail.
- VIP Package (£50): Includes anytime entry, a digital photo pass, and that premium cocktail.
Smart visitors often buy combination tickets. You can bundle the Dungeon with nearby attractions like the London Eye and SEA LIFE Aquarium. Doing this can save you up to £50 – brilliant! Being on the South Bank, it’s also near some great spots, though maybe less chilling than the Dungeon itself. If you fancy something completely different afterwards, there are plenty of unusual free things to do in London just a walk away.
Phantom Peak: The Immersive Wild West Town
Image Source: Review the Room
Get this – there’s a massive 30,000-square-foot wild west town hiding in Canada Water, London! It’s called Phantom Peak, and it’s where fantasy and reality totally blur together. Honestly, Phantom Peak stands out as one of London’s most unique immersive experiences. It cleverly mixes escape room puzzles, interactive theatre, and even elements of real-life video gaming. It’s something truly special!
Learning the Mysterious Town
The town is split into two main areas: the Old Town (also known as Phantom Deeps) and the New Town. You get about 4 hours to explore this amazingly detailed world. There are man-made canals, a waterfall, and even a lake!
A mysterious company called JONACO, run by the secretive Jonas, seems to have its fingers in everything here. The whole place feels alive with full-scale sets and cool tech like Jonavision, Jonagraph, and the new Klacky feature for 2024.
Quest Options and Storylines: London’s Interactive Immersive Fun
The heart of your adventure involves completing mini-quests called “trails”. Each trail takes roughly an hour. What’s brilliant is that every season brings ten new, unique trails! Plus, there’s a secret bonus trail you can unlock if you manage to complete all the others.
You use the JonAssist web app on your phone to team up with the townsfolk and solve mysteries. You’ll be hunting for clues on noticeboards, watching videos, and playing with interactive gadgets. The town even changes with the seasons! Look out for the Autumn festival (Hallowed Peak) and Wintermas celebrations featuring Father Platmas. It keeps things fresh every time you visit.
Character Interactions
The actors here are fantastic! They have amazing improv skills and really bring the town’s quirky characters to life. They stay in character the whole time, talking to visitors and each other, making it feel like a real, living community. Some characters might even ask you for help finding information from others. It makes exploring the town’s social side feel totally natural and fun! This level of interaction really elevates it as one of the top immersive experiences in London.
Food and Drink Options
Feeling peckish? Head to The Thirsty Frontier Saloon or the Canal Bar. Notorious B.R.G serves up tasty fresh burgers, loaded fries, and mac and cheese. Good news – they can adapt most dishes for vegan and gluten-free diets too.
The drinks menu features seasonal cocktails, plus beer, wine, and non-alcoholic options. If you fancy something sweet, they have popcorn in various flavours and hot chocolate. Prices are pretty standard for London. Just remember, you can only bring your own water in from outside. The location in Canada Water is interesting too, an area featured in guides about the best places to live in London.
ABBA Voyage: Revolutionary Concert Experience
Image Source: ABBA Voyage
Wow! Stepping into the special hexagonal ABBA Arena at Queen Elizabeth Olympic Park honestly feels like seeing the future of live entertainment. ABBA Voyage is a truly groundbreaking concert experience. It brings Sweden’s legendary pop superstars back to the stage… but without them actually being there in person! It’s mind-blowing.
The Technology Behind ABBA Voyage
ABBA Voyage is an incredible piece of tech wizardry. Industrial Light & Magic (yep, the company George Lucas founded!) got over 1,000 visual effects artists together. Their mission? To create unbelievably lifelike digital versions of Agnetha, Björn, Benny, and Anni-Frid.
The band themselves spent five weeks back in 2020 wearing motion-capture suits. 160 cameras recorded their every move and expression for each song. These aren’t just simple holograms – they call them “ABBAtars,” and they come alive on huge 65-million-pixel LED screens. Trust me, the effect is so real, you often forget you’re watching digital performers! It’s like seeing the band performing at their 1970s peak, even though decades have passed. Amazing!
What Makes This Concert Truly Immersive
The magic of ABBA Voyage isn’t just the visuals. A live 10-piece band plays throughout the entire show, creating a proper, authentic concert buzz. The lighting is incredible too – five different systems work together seamlessly, blending the physical stage with the digital ABBAtars. It cleverly tricks your eyes into believing the band members are right there with you.
The arena itself is crucial to the experience. It’s a specially built dome-shaped structure. Its clever design helps create a strong, stable platform for all the tech. Around 3,000 people can fit inside, and every single detail is designed to make the whole thing feel as immersive as possible. It’s a standout example of modern immersive experiences in London.
Best Seats for the Ultimate Experience
Want the absolute best view? Block H seats are generally considered top-notch for fully appreciating ABBA Voyage. You can choose between sitting or standing, depending on what you prefer.
Dance Floor tickets start at around £55. They let you get right in the mix and dance freely with 1,500 other excited fans! Seated tickets begin at about £38.50 and offer great views, especially from the central blocks. Thanks to the smart arena design, pretty much all seats give you a clear view of this revolutionary performance. The location in Queen Elizabeth Olympic Park is also lovely, offering a chance to perhaps explore some nearby green spaces – maybe even find one of the hidden parks in London that locals love?
Secret Cinema: Blockbuster Films Brought to Life
Image Source: The Arts Shelf
For over 15 years, Secret Cinema has been turning normal film nights into totally extraordinary adventures! This is such an innovative immersive experience where the line between you (the audience) and the actors completely disappears. You actually become part of the story! Even famous director Baz Luhrmann called it “a whole new art form.” High praise!
How Secret Cinema Works
Mystery is the name of the game here. Tickets go on sale, but they don’t even tell you the venue location until just before the event! How exciting is that? When you arrive, you’ll need to hand over your smartphone – this helps you fully dive into the world they’ve created, distraction-free.
The real adventure starts right after you book your ticket. You’ll get assigned a character and receive guidelines on what costume to wear. Then, you step into a meticulously recreated world from your favourite film. You get up to six hours to explore this amazing sandbox environment before the movie even starts!
Professional actors perform scenes around you, often perfectly timed with the action happening on screen – Secret Cinema calls these “mirror moments.” These productions are huge! They often transform entire warehouses, covering massive areas like 6,000m², with incredible attention to detail on the sets.
Upcoming Secret Cinema Events for 2025
Get ready for “Grease: The Immersive Movie Musical LIVE”! This is headlining the 2025 lineup, running from August 1st to September 7th at Evolution London in Battersea Park. The director, Matt Costain, promises, “you’ll live the film from start to finish, fully absorbed in its heart.” Sounds amazing!
This Grease event kicks off three summers of experiences, with the shows for 2026 and 2027 set to be announced later this year. Secret Cinema is always pushing boundaries. Remember their “Back to the Future” event? They actually had postal workers delivering messages between participants inside the venue! It’s these details that make their immersive experiences in London so memorable.
Costume and Participation Tips
Your costume really matters at Secret Cinema! It helps you become part of the world. Here are their top tips:
- Commit to your character: Really embrace the persona you’re given – from your outfit to how you interact with others.
- Think practical: Choose clothes that are comfortable. You’ll likely be wearing them for 5 hours or more!
- Accessorise smartly: You can often buy themed accessories from official “Rebel Stores” at the event, or get creative and make your own.
- No photos allowed: They don’t allow cameras. The idea is to stay present in the moment and enjoy the experience, rather than just recording it.
Secret Cinema creates unique storylines for the audience to follow. You could even go multiple times and discover new secrets and interactions with each visit! It’s a brilliant concept for anyone looking for truly unique London experiences.
Frameless: Art Without Boundaries
Image Source: frameless.com
You have got to check this out! Hidden away under the busy streets near Marble Arch is a truly remarkable place called Frameless. It’s an incredible immersive art experience and the UK’s biggest permanent venue of its kind, covering a massive 30,000 square feet! This amazing attraction uses super clever technology to totally reshape famous classic paintings into dynamic, multi-sensory worlds. It’s unlike any art gallery you’ve visited before!
Featured Artists and Exhibitions
Frameless showcases 42 masterpieces from 29 iconic artists, spread across four different galleries. It’s breathtaking!
- “Beyond Reality”: Watch surrealist works by masters like Salvador Dalí and Edvard Munch come alive on floor-to-ceiling projections. It’s wild!
- “Colour in Motion”: See Van Gogh’s famous brushstrokes dance across the floor as you wander through impressionist wonders.
- “The World Around Us”: Step right into stunning landscapes by Canaletto and Cézanne. They’ve recently added Hokusai’s famous “The Great Wave” too!
- “The Art of Abstraction”: Feel the rhythm as jazz music syncs perfectly with geometric patterns by Kandinsky and Mondrian.
Right now, they also have a special residency show by artist Claire Luxton called “Right Before We Wake”. It explores those fascinating, dreamlike moments between sleep and being awake.
The Technology Creating the Immersive Art
Honestly, the tech setup at Frameless is mind-boggling. They use over 50 special Panasonic laser projectors, creating over a million lumens of brightness! These project a staggering 479 million pixels all around you.
And the sound! There are 158 cutting-edge surround sound speakers pumping out 36,000 watts. Clever Hive media servers, calibration cameras, and even movement sensors work together, making the art respond to your movements. It’s one of the most technically advanced immersive experiences in London.
Photography Tips for Capturing the Experience
Want to get some amazing photos? Here are my personal tips for shooting at Frameless:
- Go early or late: Fewer people mean clearer shots. Try early mornings or late evenings.
- Use a wide-angle lens: This helps capture the sheer scale of the huge projections.
- Move around: Try different angles to avoid unwanted reflections from the surfaces.
- Focus on details: Sometimes zooming in on a specific part of the projection makes for a stronger photo than trying to capture everything.
- Try black and white: Converting your photos to black and white can look really atmospheric and helps reduce colour distractions.
Because the technology reacts to you, you literally become part of the artwork itself! Frameless genuinely lets you step beyond the frame and right into the paintings. Being near Marble Arch, it’s also just a stone’s throw from some of the best places to shop in London, if you fancy combining art with some retail therapy!
The War of the Worlds Experience: Alien Invasion Survival
Image Source: City of London
Prepare for an encounter you’ll never forget! Jeff Wayne’s The War of the Worlds is a heart-stopping immersive experience in London. It throws you right into the chaos of H.G. Wells’s legendary Martian invasion of 1898. Seriously, it’s intense!
The Multi-Sensory Journey
This amazing adventure unfolds across 24 interactive scenes designed to hit all your senses. Imagine huge Martian Fighting Machines towering over London as you feel real physical sensations like air blasts, bumps from motion simulators, and even changes in temperature!
The show brilliantly combines cutting-edge virtual reality (VR), amazing 3D immersive sound, and even holographic projections. They even add scent effects to make it feel incredibly real. Trust me, as Jeff Wayne’s iconic musical score plays, you’ll truly believe aliens are tearing Victorian England apart! It’s a powerful blend making it one of the most talked-about immersive experiences in London.
Interactive Elements and Decision Points
Live actors are key to this 1-hour-50-minute experience. They brilliantly blur the lines between reality and fiction. They encourage you to get involved (but don’t pressure you!) and guide you through narrow, atmospheric hallways. You’ll even get to slide down the claw of a Martian Handling Machine!
The VR sequences are absolute standouts:
- Thames Boat Escape: Experience a frantic boat trip past crumbling London landmarks while Martian tripods attack!
- Confessional Booth Scare: A genuinely scary moment where Martian tentacles smash through into the booth!
- Hot Air Balloon Ride: Get a thrilling bird’s-eye view of the city’s destruction from above.
So many people say these VR parts feel so real they completely forget they’re in a simulation! Don’t worry, there’s a 20-minute break halfway through, giving you a chance to catch your breath, grab a drink, and use the loo.
Post-Experience Steampunk Bar
Made it through the Martian attack? Brilliant! Now you can relax in The Spirit of Man steampunk bar. The whole place is themed, dominated by a giant Martian Fighting Machine whose green eyes actually release coloured steam!
The restaurant serves fresh meals, and the bar mixes up unique Martian-inspired cocktails. Look up – you’ll see tentacled Martians hovering above amid bursts of steam. It perfectly completes the whole atmospheric adventure. This kind of themed thrill is quite different from puzzle-solving challenges like the best escape rooms in London, but just as exciting!
Monopoly Lifesized: The Board Game Reimagined
Image Source: Time Out
Remember playing Monopoly as a kid? Well, imagine it brought to life! Monopoly Lifesized does exactly that on a massive 15m x 15m playing board. This totally unique venue on Tottenham Court Road swaps those familiar cardboard squares for actual physical rooms filled with escape room-style challenges. Get ready for an 80-minute adventure blending strategy, teamwork, and fun physical activities. It’s a fantastic family-friendly choice among immersive experiences in London.
Game Mechanics and Challenges
You play in teams, and turns are split into two types: Dice Roll and Strategy.
- Dice Roll: Your team rolls giant foam dice to move around the huge board. Land on an unowned property? You have to enter a themed room and complete a mini-game – usually lasting about five minutes. You might find yourself bidding for art in Bond Street’s auction house or trying to play with an orchestra on Tottenham Court Road! Win the challenge, and you get to buy the property. Lose, and it stays up for grabs.
- Strategy: These turns happen for all teams at the same time. You can decide to build houses or hotels on properties you own, play Community Chest games to earn extra cash, or even use special actions against rival teams! Your final score is based on both the money you have and the properties you own.
Team Strategy Tips
Your team (up to 6 players) needs a game plan! It helps to give people roles: someone as the banker making final buying decisions, an estate agent managing properties, and someone in charge of rolling the dice. You’ll also have a costumed character guide – like the Scottie Dog or the Boot – who offers tips along the way.
Teamwork is key to winning the challenges. Some tasks need physical skills, others need brainpower, so having a mix of abilities in your team is a big plus. Aim to collect complete colour sets – that’s how you can build houses and hotels to charge more rent! Oh, and grabbing the train stations is smart – they give you free travel around the board while making opponents pay up! This fun, competitive element makes it different from purely cooperative games like many of the best escape rooms in London.
Dining Options at The Top Hat Restaurant
The fun continues next door at The Top Hat Bar & Restaurant. The menu is cleverly themed around Monopoly. Look out for dishes like the Cash Cow burger (£18 for kids’ version available too), Mr. Monopoly’s Millionaire Cheesecake, and classic Beer Battered Fish & Chips with mushy peas.
The bar serves unique cocktails like the Coventry Street cocktail and Mayfair Royal Sours – which comes topped with an edible sugar £50 note and champagne syrup! Fancy! They also run special events, like a Sunday Roast and a Competitive Cocktail Masterclass (£44 gets you lessons mixing two signature drinks plus bottomless prosecco!). It’s conveniently located near Tottenham Court Road, which is also surrounded by some of the best places to shop in London. It could even be one of the great things to do in London with kids if they’re old enough for the game!
Alcotraz Prison Cocktail Experience: Behind Bars
Image Source: Alcotraz
Fancy doing some time? Behind unmarked doors across London, the Alcotraz Prison Cocktail Bar offers one of the city’s most mischievous and unique London experiences. You don an orange jumpsuit and become an inmate for the night. Your mission? To smuggle booze past the watchful guards! It’s brilliant, slightly bonkers fun.
The Storyline and Character Interactions
My own sentence began when bootlegger Clyde Cassidy gave me a prisoner number and whispered instructions for smuggling alcohol inside. The whole story centres around Cassidy running his secret liquor empire from within Alcotraz.
During the 1 hour 45 minute experience, the actors are amazing – they stay completely in character the whole time. You’ve got guards, the imposing warden, and fellow inmates, all creating a surprisingly authentic (and funny!) prison atmosphere.
As a new inmate, you might get interrogated about your “crimes” or even recruited into Cassidy’s smuggling ring. The warden patrols regularly, sniffing out contraband, while the guards secretly work with Cassidy to help get your booze hidden away safely. How much you get involved is up to you – you can play your role to the max or just sit back and enjoy the theatrical chaos unfolding around you. It’s a very different kind of immersive night out compared to, say, catching a show at one of the funniest comedy clubs in London.
Smuggling Your Contraband Alcohol
Getting creative with your smuggling is half the fun! Here’s the deal: you need to bring your own sealed bottle of spirits.
- Amount: One 35cl bottle between two people, or a 70cl bottle for four people.
- Type: They recommend spirits like vodka, gin, rum, tequila, or whisky.
- Condition: Must be a new, unopened, sealed bottle (screw-tops are easiest!).
You’ll need your imagination to hide it effectively! They give you an orange jumpsuit to wear over your clothes (so wear light clothing underneath). The crooked guards will give you tips and help you stash your contraband away from the warden’s prying eyes.
Cocktail Creation Process
Once your booze is safely inside, skilled mixologists (disguised as inmates working behind bars) get to work. They’ll use your smuggled spirit to create around four personalised cocktails per person throughout your sentence.
Forget fancy glasses – drinks are served in plain tin cans to avoid attracting the warden’s attention! There’s no fixed menu. The mixologists create drinks based on your preferences and any dietary needs. Your ticket price covers all the extras like bitters, purées, juices, syrups, and liqueurs needed to make your delicious contraband cocktails.
Photography Opportunities
Your criminal record starts with a mugshot taken when you’re processed! While they limit general photography during the experience (to keep everyone immersed), the dramatic setting itself is super photogenic. Think metallic cells and secret basement spaces. They do sometimes have professional photoshoots which might feature visitors. It’s definitely one of London’s most visually unique immersive experiences offering plenty of memorable moments, even if you can’t snap them all yourself!
Otherworld: Virtual Reality Adventure
Image Source: otherworld
Ready to step into another reality? Otherworld has quickly become London’s top spot for virtual reality (VR) fun. It uses absolutely state-of-the-art technology to transport you way beyond everyday life into a stunning digital paradise. If you love tech, this is one of the most cutting-edge immersive experiences in London.
VR Experiences Available
Otherworld offers a carefully chosen collection of 16 different VR games and experiences, covering all sorts of genres. Fancy battling zombies? Jump into Arizona Sunshine! Want to explore the globe? Soar across the planet in Google Earth VR.
There really is something for everyone. Thrill-seekers can blast robots in outer space. If you prefer something calmer, you can take a peaceful virtual kayak tour along Costa Rica’s beautiful coastline. They also feature award-winning adventures like Half-Life: Alyx, known for its amazing storytelling. Recently, they added “New Frontiers,” featuring incredible expeditions like David Attenborough’s natural world journey “Earth To The Skies”. These diverse London VR experiences cater to all tastes.
The Immersive Pods Technology
The real magic happens inside Otherworld’s unique immersion pods. These are special cylindrical rooms packed with advanced VR headsets and incredible 4D effects that sync up with what you’re seeing and doing in the virtual world.
These smart pods actually change temperature based on where you are virtually! You’ll feel warmth when flying over deserts and a cool breeze in snowy landscapes. The experience also includes wind and rumble effects that perfectly match the action on screen.
Each pod uses top-of-the-range VIVE headsets with room-scale technology. This means you can move around freely in the 3D space and interact naturally with your virtual surroundings. You stay connected to your friends through microphones and headphones, seeing them as cool, glowing silhouettes within the game. It’s technology like this that pushes the boundaries of interactive activities London has to offer.
Food and Drink in the Cyberpunk Bar
When your virtual adventure ends, the real world welcomes you back in Otherworld’s awesome futuristic lounge and bar. The whole space has a cool cyberpunk theme. You can grab craft beers, wines, and signature cocktails here.
One really unique feature is the DreamCoin system. This is virtual money you earn based on how well you play the VR games! Your digital earnings are saved to your profile and can actually get you discounts on drinks and snacks in the bar. How neat is that? Groups will also appreciate the self-service ordering system, adding another fun tech twist to grabbing refreshments after your VR session.
The Moonshine Saloon: Wild West Cocktails
Image Source: Moonshine Saloon
Yeehaw! Picture this: I walked through swinging saloon doors in East London, fully decked out in a Stetson hat and Western gear they provide. Welcome to the Moonshine Saloon! This place is such a unique London experience, a brilliant cocktail adventure that throws you right back to the American frontier.
The Immersive Storyline
The whole story happens in the town of Coldwater back in 1904. It’s all about Clyde Cassidy’s secret moonshine operation. During the 1 hour 45 minute experience, things get tense between the Cassidy family and the local Sheriff.
The plot actually picks up exactly one year after the previous saloon owner was mysteriously gunned down – and the Cassidys are still looking for answers! You get the chance to become part of Cassidy’s growing moonshine business. But shhh – his wife has no idea about the secret distillery running behind the bar!
Character Interactions
When you arrive, the town’s tailor sorts you out with authentic Western wear, so you look just like one of the locals. The actors are brilliant – they stay in character the whole time and pull you right into the unfolding drama in a really natural way.
Want to get even more involved? You can grab character add-ons:
- The Deputy Sheriff: Be Cassidy’s secret eyes and ears inside the law.
- The Brothel Keeper: Sell juicy secrets about lawmen to Cassidy.
- The Mayor: Become a hidden player in the whole bootlegging scheme.
These characters get special costumes and play much bigger roles in the story. It adds another layer to these fantastic immersive experiences in London.
Custom Cocktail Experience
Just like its sister venue, Alcotraz, Moonshine Saloon runs on a ‘bring your own booze’ (BYOB) system. Your mission is to sneak in your own sealed bottle of liquor (rum, gin, vodka, tequila, or whisky usually work best).
Once inside, the talented mixologists (dressed as bartenders, of course!) use your smuggled spirits to whip up around 3-4 custom cocktails just for you. They use all the bitters, purées, juices, syrups, and other fancy ingredients needed – these are all included in your ticket price.
Comparison with Alcotraz
The same clever folks created both venues, but Moonshine Saloon definitely has its own distinct Western feel, quite different from Alcotraz’s prison theme. Both use the fun smuggling idea, but Moonshine Saloon throws in dice and card games you can play with your fellow outlaws.
Honestly, most people find the Western theme incredibly fun. Expect tense moments, maybe even some (fake!) shootouts, and plenty of loud voices adding to that authentic frontier saloon atmosphere. It’s a rowdier, more playful alternative if you’re looking for different immersive experiences in London.
Sherlock: The Official Live Game
Image Source: DesignMyNight
Elementary, my dear Watson! Fans of BBC’s Sherlock (and puzzle lovers!), get ready. This incredible immersive game brings the iconic detective’s world vividly to life. You step right into an original mystery crafted by the writers of the hit TV show itself! Sherlock: The Official Live Game truly puts your detective skills to the test. It’s easily one of the best themed immersive experiences in London.
Puzzle Difficulty and Types
This 100-minute adventure is packed with different puzzle styles spread across multiple, brilliantly themed rooms. My own first challenge kicked off at St. Barts Hospital. There was a covered body (don’t worry, not real!) needing analysis based on job and situation, with only minimal clues. Tricky!
The game then moves you through Mycroft Holmes’s office, where thinking outside the box and teamwork become absolutely vital. The final stage? It takes place in the challenging setting of the Holborn Operating Theatre Museum.
Be warned – the last room switches things up! It moves away from purely mental challenges to more physical tasks that demand real patience and skill. Each room definitely gets tougher as the clock ticks down. The first room gives you the best shot at channelling your inner Sherlock. By the final room, the pressure is really on!
The game uses a great mix of traditional padlocks, clever brain teasers, and hands-on physical props. Plus, they weave in modern tech elements, like getting clues via text message, adding another cool layer to the experience. This blend of old and new makes it stand out among immersive experiences in London.
Team Size Recommendations
Teams can range from 2 to 6 players, but honestly, most people find that 3 or 4 players is the sweet spot. That said, many players report that larger teams often do better. One reviewer mentioned, “I do think you need at least four on your team in order to escape”. With so many varied puzzles, having more brainpower definitely helps!
Good news for families – kids aged 10 and up can join in the fun with adult supervision. Teens aged 15 and over can even play on their own team. You absolutely don’t need to be a die-hard fan of the TV series to enjoy this brilliant game – it welcomes everyone! It’s a strong contender if you’re browsing immersive experiences in London suitable for groups or families with older kids, and a great alternative to the purely physical challenges of the best escape rooms in London.
The Mind Palace Bar Experience
Once you’ve (hopefully!) solved the mystery, The Mind Palace awaits! This hidden speakeasy-style cocktail bar is the perfect place to debrief. It’s decked out with treasures and artefacts from Sherlock’s famous case files.
You can even test your deduction skills further with themed mini-games while you relax with a drink. Loads of visitors rave about this part. One group noted, “We all enjoyed the Mind Palace afterwards, also a unique touch”. The space has a fully stocked bar and even a private room available. It’s just the spot to unwind after flexing those detective muscles! Fancy comparing it to another themed treat? Maybe check out the best London afternoon tea spots for a different kind of indulgence.
The Paradox Museum: Mind-Bending Illusions
Image Source: Paradox Museum
Prepare to have your mind officially boggled! The Paradox Museum, located right opposite Harrods in posh Knightsbridge, is a seriously mind-bending London attraction. It invites you into a world where reality gets twisted, and nothing is quite as it seems. Inside, you’ll find over 50 amazing exhibits designed purely to play tricks on your brain’s perception of the world. It’s one of the most photogenic immersive experiences in London!
Most Instagram-Worthy Illusions
This place is an absolute goldmine for cool photos!
- Zero Gravity Room: This is the star attraction! It makes you look like you’re effortlessly floating in space, while a cleverly placed camera captures the impossible moment.
- Paradox Sofa: Guaranteed laughs! This illusion makes people’s bodies look like they’ve been split apart – one person’s legs here, someone else’s torso there!
- Infinity Room: A treat for Doctor Who fans! Step through a Tardis entrance into a room of endless mirror reflections. It’s mesmerising.
- Camouflage Wall: Watch yourself vanish against striking black and red zigzag patterns. Where did you go?!
Scientific Principles Behind the Exhibits
The Paradox Museum isn’t just about cool tricks; it cleverly blends art, science, and psychology. Each exhibit has a QR code you can scan. This explains the fascinating science behind why your brain is being fooled.
Basically, our brains try hard to make sense of incomplete visual information. This sometimes leads to funny mix-ups between what we perceive and what’s actually real. The Paradox Tunnel is a perfect example – it messes with your sense of direction so much that just walking in a straight line feels like a massive challenge! These exhibits are a fantastic, hands-on way to understand complex scientific ideas, making education part of the fun in these unique London experiences.
Tips for the Best Photos
Want to capture those perfect illusion shots? Here’s how:
- Go when it’s quiet: The museum helps by limiting entry to 50 people at a time, but quieter slots (like first thing) are always best.
- Ask the staff: Friendly team members are positioned around the museum specifically to help you get the perfect angle for your photos. They know all the tricks!
- Get guidance: They’ll show you exactly how to pose for tricky shots like the upside-down train station or navigate the spinning tunnel.
- Experiment with angles: Kaleidoscope exhibits, for example, look completely different depending on where you stand. Move around!
- Follow the floor markings: Many exhibits have helpful markings on the floor showing the ideal spot to stand for that perfect paradox photo.
Being in Knightsbridge, it’s right in the heart of one of the best places to shop in London. You could easily combine mind-bending illusions with some high-end window shopping!
Avora: A New World Cocktail Experience
Image Source: Avora
Imagine stepping through a portal in trendy Shoreditch and finding yourself in Avora – a stunning, glowing world! This is a bioluminescent cocktail adventure where environmental responsibility blends perfectly with theatrical immersion. Honestly, this otherworldly experience really stands out from London’s other immersive venues. It cleverly tackles important environmental issues through creative storytelling. It’s one of the most thoughtful immersive experiences in London.
The Environmental Storyline
Avora’s story centres on a beautiful, pristine world that’s under threat from greedy exploitation. As a visitor, you have to make a crucial choice: will you help protect this untouched paradise, or will you side with those wanting to strip its resources?
It carries a really powerful message about our own planet’s climate crisis, woven into the fantasy. And they practice what they preach! For every ticket sold, they plant a tree through the UK environmental organisation Ecologi. They also work closely with the Sustainable Restaurant Association to make sure their cocktail menu meets high environmental standards. One drink even comes in a biodegradable cup that you can actually eat afterwards! How cool is that? This focus on sustainability is something we could all think about more, maybe even when doing simple tasks like figuring out how to clean your washing machine in an eco-friendly way.
Interactive Elements
Your journey starts at Roscorp Laboratory. The team kits you out in a special jumpsuit, and Dr. C. Shelly briefs you on your mission. This 1 hour 45 minute experience transforms you from a simple guest into an explorer venturing into a mysterious new world.
Your first cocktail arrives even before you step through the gateway into a mystical, glowing woodland. This is home to the Avorians – native characters played by skilled actors. They guide you through their world, share Avora’s secrets, and keep the magical atmosphere alive throughout your visit. These interactions make Avora one of the most engaging immersive experiences in London.
Unique Cocktail Creations
The adventure includes three amazing, specially crafted cocktails:
- The Antidote: A colour-changing concoction made with Luminol (a safe substance!) that helps you “adjust” to Avora’s unique atmosphere.
- Flora Harvest: A drink made from ingredients harvested directly from Avora’s magical, exotic plant life (don’t worry, it’s all safe!).
- Tree of Spirits Mix: A final mixture created using ingredients found at the sacred “Tree of Spirits”.
Their most popular drink is a blend of gin, maraschino, lemon, and pea flower – it looks spectacular and tastes delicious! Exploring areas like Shoreditch before or after Avora? You could grab a bite at one of the best breakfast places in London nearby.
Best Times to Visit
You can journey to Avora from Tuesday through Sunday, with time slots available throughout the afternoon and evening. Each visit lasts about 1 hour and 45 minutes.
Because the venue is quite intimate, it’s definitely best to book your tickets early, especially if you’re planning a weekend visit. Just a heads-up: they don’t allow flash photography inside (it spoils the bioluminescent magic!). And if you’re not drinking alcohol, don’t worry – non-alcoholic mocktail options are available for all the drinks.
Electric Gamebox: Collaborative Gaming
Image Source: Immersive Gamebox
Get ready to jump into a whole new world of gaming! At Electric Gamebox (which has now rebranded as Immersive Gamebox), players step inside interactive digital worlds projected onto surrounding walls. Forget sitting on a sofa – here, you interact physically with the environment! This incredible technology turns video gaming into a super engaging, full-body social activity. It’s one of the most active immersive experiences in London!
Available Games and Themes
The venue boasts an impressive library of games, including exciting collaborations with huge entertainment brands. You and your team can choose adventures like:
- Batman (with Warner Bros): Work together to save Gotham City from iconic villains!
- Netflix Collabs: Tackle challenges from the smash-hit “Squid Game” or navigate the hilarious “Floor is Lava” obstacles.
- Family Fun: Options like “Paw Patrol: New Recruits” are perfect for kids as young as 3 years old. This makes it one of the best immersive experiences in London for families.
- Angry Birds: Physically use your body movements to play the classic mobile game in a completely new way!
Games typically last between 30 to 60 minutes, and they clearly show age suitability and challenge levels, so you can pick the perfect one for your group. It’s a fantastic addition to the range of things to do in London with kids, offering truly interactive immersive experiences.
How the Technology Works
The super clever technology here really sets it apart from normal gaming. Each ‘Gamebox’ room creates an immersive digital environment using 360-degree visuals projected onto touch-sensitive walls. The tech behind immersive experiences in London is getting seriously impressive!
You wear lightweight visors fitted with motion tracking sensors. These monitor exactly where you are and how you move – detecting if you step forward, lean left, crouch down, or jump up! The system cleverly combines projection mapping, interactive touchscreens, and surround sound to react instantly to your physical movements. It creates a truly exceptional adventure and showcases the future of immersive experiences in London.
Group Size Recommendations
Each Gamebox can host up to 6 players, making it great for groups of friends or family. If you have a larger group, don’t worry – the booking system automatically reserves multiple gameboxes side-by-side. Most games require at least 2 players, and the family bundle games need a minimum of 2 children to play. These group immersive experiences are perfect for a fun outing.
Pricing Structure
Prices are set per person, per experience, and can vary slightly depending on the location. The easiest way to see the cost is to select the game you fancy on their website and click “book now” – it will show you the different ticket options. Good to know: they offer a full refund if you need to change or cancel your booking, as long as you do it at least 48 hours before your scheduled time for these immersive experiences in London.
The Twist Museum: Perception-Altering Exhibits
Image Source: Visit London
Get ready to question everything you see! Hiding beneath the famous Oxford Street is The Twist Museum. It’s a fascinating place where reality seems to bend, showing you just how clever (and sometimes easily tricked!) our brains are. This creative attraction’s name is a cool acronym: “The Way I See Things.” It adds a unique flavour to the wide range of immersive experiences in London.
Opened in 2022, Twist Museum is like a playground for your perception, making you second-guess your own senses. It’s a unique kind of interactive museum, adding variety to the immersive experiences in London.
Most Popular Exhibits
The museum features over 60 interactive illusions, and some are real showstoppers! These exhibits make Twist one of the most shareable immersive experiences.
- Kaleidoscope Room: Always draws a crowd! Get lost in its ever-changing colours and patterns – perfect for amazing photos.
- 4D Booth: This scans you from different angles and turns you into a detailed 3D digital avatar in seconds! Super futuristic.
- Slanted Room: Possibly the most mind-bending exhibit! The tilted floors and walls make gravity feel like it’s gone wonky, pulling you in strange directions.
- Sound Lab: Just as cool as the visual tricks, this lets you test your hearing with various clever audio illusions.
The Science of Optical Illusions
Twist Museum isn’t just about fun photos – it’s genuinely educational too. They work with top experts, like Professor Fiona Macpherson from the University of Glasgow’s Centre for the Study of Perceptual Experience, and Professor Nicholas Wade, a specialist in human vision. This scientific grounding elevates many immersive experiences in London.
Their exhibits cleverly demonstrate how our brains automatically fill in the gaps when they get incomplete visual information. Each display has info cards explaining the science behind the illusion. It’s a brilliant mix of art, psychology, and neuroscience, making learning part of these amazing immersive experiences in London. While you’re learning about perception here, you could contrast it with the factual learning at some of London’s more traditional (but still amazing!) free museums in London.
Kid-Friendly Interactive Elements
The museum’s design is fantastic for families. They even have treasure hunts to keep younger visitors engaged and excited. Despite being underground, the space feels bright, open, and welcoming, thanks to vibrant colours and smart lighting. These family-friendly immersive experiences are a big hit.
People of all ages can enjoy playing with the exhibits. Visitors often talk about “having a belly laugh with friends and family” as they explore the mind-bending illusions together. As one visitor put it, the experience offers “genuinely fun” escapism while subtly teaching us about our brain’s incredible ability to interpret the world. Its location under Oxford Street also means you’re right in the heart of one of the best places to shop in London.
Dopamine Land: Multi-Sensory Happiness
Image Source: London Dreaming
Prepare for pure, unadulterated joy! Dopamine Land is a multi-sensory playground scientifically designed to trigger your body’s “happiness hormone.” Trust me, this immersive London experience is all about feeling good! Since opening in 2022, it’s drawn over 250,000 visitors – clearly, this dose of manufactured happiness appeals to everyone looking for unique immersive experiences in London.
The Science of Dopamine
The clever creative team designed the experience with alternating ‘decompression’ spaces (calm zones) and ‘stimulant’ rooms (high-energy zones). My body definitely responded to this carefully planned sequence, which prepares you for those happy dopamine spikes! These multi-sensory immersive experiences are designed to affect you physically and emotionally.
The museum activates all five senses in different ways across various rooms. This helps you discover your own personal happiness triggers. The physical layout itself becomes a key part of the psychological journey. It’s fascinating! Dopamine Land shows how diverse immersive experiences in London can be.
Interactive Rooms and Experiences
My trip through Dopamine Land was filled with memorable, smile-inducing moments:
- Infinity Mirror Room: Created mesmerising, endless light patterns with reflections bouncing off mirrored walls, floors, and ceilings.
- Floor is Lava Game: A brilliant blast from the past! This nostalgic game totally brought back childhood imagination.
- Shadow Puppet Rooms: Simple hand movements turned into magical, creative displays on the walls.
- Adult Ball Pit: Pure, uninhibited fun! Rediscover your inner child diving into a sea of colourful balls.
- Pillow Fight Finale: The perfect way to end – a high-energy, laugh-out-loud pillow fight!
Between these exciting zones, peaceful “Fire Lantern” rooms offered essential mental breaks. Gentle animal sounds and water effects created a calming atmosphere before the next burst of fun. These varied activities cement Dopamine Land’s place among the most joyful immersive experiences in London.
Photography Opportunities
Dopamine Land is packed with countless Instagram-worthy spots! The infinity light room, with its illusion of never-ending space, is a huge favourite. One visitor perfectly described it as feeling “like you had walked into a rainbow”. These vibrant settings make for great photos of your immersive experiences.
Colourful installations throughout the venue make perfect, vibrant backdrops for unique photos. Get ready to fill your camera roll!
Best Times to Visit
Timing your visit can change the vibe. This family-friendly attraction is great during the day, but it transforms into a more adult-oriented experience in the evenings. It’s one of the flexible immersive experiences in London.
After your journey through happiness, you can visit the Bubble Bar. They serve specialty bubble teas and cocktails – perfect if you fancy a spirited treat after your visit. This full-sensory experience truly delivers on its name, offering a wonderful, dopamine-boosting escape from everyday life. For a different kind of treat, you could always compare it to enjoying one of the best London afternoon tea experiences!
Mamma Mia! The Party: Dining in Greece
Image Source: Mamma Mia! The Party
Wow! The moment I stepped into Nikos Taverna inside The O2, I felt like I’d been whisked thousands of miles away from London’s grey streets to a sun-drenched Greek island! Created by ABBA’s own Björn Ulvaeus, Mamma Mia! The Party is a theatrical dining experience that truly stands out as one of London’s most complete immersive experiences. It perfectly blends delicious food, unforgettable music, and captivating performance all around you.
The Immersive Greek Taverna Setting
They’ve custom-built an entire Greek taverna that recreates the island of Skopelos (where the original “Mamma Mia!” movie was filmed) with absolutely incredible attention to detail. The story doesn’t just happen on a stage – it unfolds all around you. Guests see action happening in front, behind, below, and even above them! This 360-degree approach is central to many immersive experiences in London.
The venue breaks away from the traditional theatre setup; there’s no single defined stage area. Performers move throughout the entire space, weaving between tables, meaning you might find yourself turning in your seat to follow the action. It makes every seat offer a different viewpoint (though be aware, some pillars might slightly obstruct views from certain terrace or balcony seats). It’s a truly dynamic way to present one of the most feel-good immersive experiences in London.
Food and Menu Highlights
The feast begins the moment you arrive! Traditional Greek mezze covers your table – think fresh breads, tasty dips, and marinated olives. A classic Greek salad with chunks of feta cheese follows soon after (don’t worry, vegan options are readily available). These details add to the immersive experiences.
For the main course, prepare for delights like tender braised lamb stifado and slow-cooked beef, served alongside delicious garlic-roasted potatoes and vegetable briam. Yum! To finish, a lovely Greek lemon cake with yoghurt is served, accompanied by tea or coffee and traditional baklava. All dishes (except the individual desserts) are served on communal platters for sharing, adding to the family-meal atmosphere. If you love themed dining, comparing this to the offerings at the best London afternoon tea spots shows the amazing variety London offers.
The Interactive Show Elements
The heartwarming family story of Nikos, Kate, Adam, and Konstantina plays out as the Mediterranean ‘sunlight’ fades inside the taverna. The whole show runs for about 4 hours, and the characters interact directly with diners throughout the evening, making you feel part of their world. Interactive theatre is a key part of many immersive experiences in London.
When you first arrive, you get a welcome drink and have about an hour to relax and enjoy your starter before the main performance kicks off. It’s one of the most engaging immersive experiences in London for fans of the music and movies.
Dancing and Audience Participation
The night really hits its peak when the taverna’s town square transforms into a massive ABBA disco! Seriously, everyone gets up to dance as those iconic tunes start playing. The party atmosphere continues long after the main show finishes, with dancing often going late into the night.
As one happy guest perfectly put it – even the “hardest of hearts” find themselves on their feet, drink in hand, beaming with pure joy! It’s infectious! Its location at The O2 also puts it near Greenwich, an area known for lovely green spaces, perhaps even some hidden parks in London that locals love. Mamma Mia! The Party is pure joy, one of the happiest immersive experiences in London.
The Gunpowder Plot: Historical Immersive Experience
Image Source: Gunpowder Plot Immersive experience in London
Ready to travel back in time? My journey to London 1605 landed me smack bang in the middle of one of Britain’s most infamous conspiracies – The Gunpowder Plot immersive experience! Located in the atmospheric Tower Vaults right next to the Tower of London, this 100-minute theatrical adventure brilliantly mixes historical drama with seriously advanced technology. It creates an absolutely exceptional adventure, easily ranking among the most gripping immersive experiences in London.
The Historical Story
The story throws you right back to November 5th, 1605. This was the fateful day Guy Fawkes and his fellow Catholic plotters planned to blow the Houses of Parliament sky-high during the State Opening. You’ll dive deep into the dangerous world of post-Reformation England, where Catholics faced terrible persecution under King James I.
The plot gets really juicy as you face a dilemma: will you side with the oppressed Catholics fighting for their freedom, or will you become a spy for the Crown to prevent a potentially massive loss of life? Your choices impact how you experience these historical immersive experiences.
VR and Live Actor Elements
What makes this experience truly stand out is how smoothly it blends live actors with cutting-edge virtual reality. You get to explore 17th-century London through three incredible VR sequences. These include a heart-pounding zipline escape from the Tower and a tense boat ride down the Thames with Guy Fawkes himself (played brilliantly by Tom Felton from the Harry Potter films!).
Between these amazing digital segments, talented live actors guide your small group (up to 16 people) through incredibly detailed historical sets. This mix of real and virtual worlds makes for unforgettable immersive experiences in London.
Educational Value
This isn’t just thrills and spills; it’s genuinely educational too. The story is well-researched and shows the Gunpowder Plot from different perspectives. The creators even digitally rebuilt landmarks like old London Bridge using historical records! The authentic period costumes add to the atmosphere, making this a fantastic way to learn about the complex religious and political struggles of early 17th-century England. It’s one of the most educational immersive experiences London has to offer.
Intensity Level
Be prepared for a multi-sensory ride! The experience uses motion simulators, tight enclosed spaces, sudden air blasts, smells, and temperature changes to pull you into the story. It’s recommended that children aged 10 and above are accompanied by an adult. If you’re prone to motion sickness, some VR parts might feel a bit challenging.
Don’t worry, there’s a themed tavern conveniently located about halfway through the experience. Here, you can grab a quick drink or snack before diving back into the adventure. It’s a great feature in these longer immersive experiences in London. Its location near the Tower of London also puts it close to many other historic sights, some featured in guides to unusual free things to do in London.
Conclusion: Why You MUST Try Immersive Experiences in London
Wow, London’s immersive scene is absolutely exploding! These immersive experiences in London are totally changing the game when it comes to entertainment. They brilliantly combine mind-blowing technology, captivating storytelling, and get you, the audience, right involved in groundbreaking ways. It’s clear that each venue works hard to create its own unique reality for you to step into. Just look at the variety! You can survive a Martian invasion at War of the Worlds, solve baffling mysteries alongside Sherlock Holmes, or dance the night away in an ABBA-themed Greek taverna. The range of immersive experiences London offers is incredible.
What makes these attractions truly special? They smash through the boundaries of traditional entertainment. Think about The Gunpowder Plot seamlessly mixing virtual reality with live theatre. Or Frameless transforming classic, static artworks into dynamic digital wonders you can walk through. And Secret Cinema? It takes watching a movie to a whole new level by literally making you part of the film’s world! These innovative immersive experiences are unforgettable.
Honestly, their success comes down to one key thing: they turn us from passive watchers into active participants. At Moonshine Saloon, you’re not just watching a play; you are a Wild West outlaw. At Alcotraz, you are the one challenged with smuggling contraband past those eagle-eyed guards. Getting personally involved like this creates lasting memories that just sitting back and observing can never match. That’s the magic of the best immersive experiences in London.
Technology and theatrical tricks are advancing at lightning speed, and London is right at the forefront of this entertainment revolution. These 18 amazing immersive experiences in London highlighted here showcase just the beginning of how we’ll connect with stories, art, and history in ever more engaging and exciting ways in the future. Trust me, you need to try some of these incredible immersive experiences in London!
FAQs about Immersive Experiences in London
Got more questions about diving into these amazing worlds? No problem! Here are answers to some common queries about the best immersive experiences in London:
Q1. What types of immersive experiences are available in London?
London offers a huge range of immersive experiences in London! You can find everything from interactive theatre (like The Gunpowder Plot) and virtual reality adventures (like Otherworld) to themed escape rooms (best escape rooms in London), unique cocktail bars (Alcotraz, Moonshine Saloon, Avora), and stunning multi-sensory art installations (Frameless). Some incredibly popular options blending different elements include The London Dungeon, Secret Cinema, and Phantom Peak. There are immersive experiences for every taste!
Q2. How long do these immersive experiences typically last?
The duration really varies depending on which of the immersive experiences in London you choose. Most tend to last somewhere between 1.5 to 4 hours. For instance, The London Dungeon is a 90-minute journey through history, while Mamma Mia! The Party is a full 4-hour dining and entertainment extravaganza. Always check the estimated duration when booking your chosen immersive experience.
Q3. Are these experiences suitable for children?
Many immersive experiences in London are family-friendly, but the age restrictions do vary quite a bit. Some, like The London Dungeon (older kids), Sherlock: The Official Live Game (10+ with adult), and Electric Gamebox are suitable for older children and teens. Others, like Dopamine Land or the Paradox Museum, can be enjoyed by all ages. However, some experiences like the cocktail bars or intensely themed shows (War of the Worlds) have strict age limits. Always, always check the specific venue’s website for their age recommendations before booking any immersive experiences in London, especially if planning a family outing. You can find more general ideas here too: things to do in London with kids.
Q4. Do I need to book in advance for these experiences?
Yes, yes, yes! Booking well in advance is highly recommended, I’d even say essential, for almost all immersive experiences in London. The most popular venues like Secret Cinema, ABBA Voyage, Frameless, and The Gunpowder Plot often sell out weeks or even months ahead, particularly during peak seasons and weekends. Don’t risk disappointment – book online as soon as you know your dates for these immersive experiences in London.
Q5. What should I wear to these immersive experiences?
Good question! Dress codes really depend on the specific immersive experience. Some, like Secret Cinema, actively encourage (or even require) specific costumes related to the film’s theme to enhance the atmosphere. Others, like Alcotraz, provide you with an outfit (like an orange jumpsuit!) as part of the fun. For most other immersive experiences in London, comfortable clothing and sensible shoes are the best bet. You might be walking, standing, interacting, or even doing light physical activities, so comfort is key! Check the FAQs on the venue’s website if you’re unsure about what to wear for your chosen immersive experiences in London.
